Affiliate marketing vs dropshipping by scaleo.io? According to ComScore, mobile-only internet users exceed desktop-only internet users. Furthermore, as per Hootsuite’s 2020 Q2 updated report, 76% of internet users have stated they have significantly increased their mobile internet usage since January 2020, compared to 45% for laptop computer usages and 32% for desktop computers. This would be even more prevalent while many people are at home in isolation. Having a mobile responsive site is also crucial for Google’s ranking algorithms for advertisers and publishers alike. Usability and speed are becoming more and more important, so for affiliate marketers to stay ahead of the game they will need to ensure their website performs spectacularly, both on desktop and across all mobile platforms. Google launched its mobile-first algorithm last year, really highlighting the importance of the platform and having this mentality.
In 2020, it’s time to take a hard look at the quality of your content – and optimizing that content for users rather than search engines, said Michelle Robbins, VP Product & Innovation, Aimclear. “In a way, the key to staying successful in search marketing 2020 is the same as it ever was – put out good content, with consistent brand messaging, in all your channels,” Robbins said. “As the search engines become ever more adapted to natural language understanding, the best-written content – in all forms – will win the day.” And in the world of international SEO, the time is now to invest in good localization of content, said Motoko Hunt, President, AJPR. “Many global websites have poorly translated content that hasn’t been edited for the local tongue,” Hunt said. “It’s not the placement of the keywords, it’s about how well your content is written for the local audience.
We are a dedicated group of professionals with more than 10 years of experience in tracking technologies and building affiliate software. In 2015 we combined our expertise, team effort and created Scaleo – an awesome solution for affiliates, advertisers and networks. Scaleo is a very fast-growing affiliate marketing platform with a usable and modern interface, different features and useful instruments for your business. See more info at affiliate marketing without a blog.
SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.
Local SEO and affiliate marketing advices : With more and more customers going online, looking for the best products or services near them, they are more likely to engage with the business they searched for within a day. To get maximum visibility, your business should be at the top of the list when someone queries for the product or service you offer. But getting on to the top of local search results is not that easy, especially after Google changed their local pack to the new 3-pack listings, like that of the above image. Discover even more info on affiliate software.