How to select converting products to dropship on Amazon
July 7, 2019
How to pick good products to dropship on Amazon? Here are a few advices and a recommendation to let an expert to the market research. With so many aspects of a dropshipping business being automated, you’ll have more time to focus on marketing and branding. While tweaking a website, designing a logo, and creating graphics can be a lot of fun, marketing is the money maker. You’ll need to spend time learning how to master ads, grow your traffic, converting your store’s visitors.
If you’re brand new with no testimonials or product reviews, it’s going to be hard to get sells. People want to hear what previous customers have to say about your business and products, that’s where social proof comes in. Without good reviews and testimonials, you’ll have lower conversions overall. The easiest way to get product reviews is by asking your suppliers for them. Don’t reach out to all of your suppliers, just focus on reaching out to suppliers for the products that are selling the best.
In terms of what products to sell via dropshipping, you might easily be tempted to offer just about anything that can generate a good profit as long as there are suppliers around. But before you post photos of those large vases or paintings or those home theater systems that you couldn’t believe suppliers are selling at a really low cost, remember the risks involved in a dropshipping business. Logistics should be one of your top concerns when shipping an item, so it is better to consider light and durable products instead of heavy and fragile ones. It’s also wise, especially if you’re just starting out, to steer clear of products that require more than simple technical assistance to set up.
How to find the perfect products ? A few words about dropshipping market research. Another great way to generate ideas of dropshipping products to sell in your online store is by looking at social shopping platforms. Social shopping sites are ecommerce enabled websites where the shopping experience is shared with a social network of people. Sharing can include liking, commenting, recommending or sharing products with others. The main premise for sellers on these sites is using others recommendations and influence to gain more sales. Look around these websites and discover how people use them. Notice how each store’s customer reviews are prominent and feedback is important to the UI. This makes it easy for you to research potential dropshipping products to sell in your store as you can quickly identify products that people love and are raving about. Or you can let an expert to do the product market research for you while you focus on marketing or improving your website. See extra details on Drop ship on Amazon.